Our spot for Carrera GT is a synthesis of class and luxury. A pure musical and visual expression of what driving this car feels like. Our basic idea for this spot was to present Carrera for what it really is – the utmost experience on wheels. Creating this spot we had in mind one thing – the car’s knock-out design. While following its seducing design line, our 3D artists focused more on certain of its shapes. At the same time, our goal was to stress the genuine chic personality of this car, and do so in a note of sobriety and classic elegance.
Client: Porsche GMBH
Tags: animation, commercials, motion graphics, vfx